Car lovers can’t seem to get enough with just owning the car brand they love and always dreamed to have. They still go to the extent of buying extra accessories to make their automobile more beautiful to their eyes. The original color and design are also further enhanced to suit their taste and style. And so it is that we see a lot of cars today bearing unique and colorful graphics.
Auto graphics go way back to the 1950s and 1960s. Did you know that the brand’s popular bowtie logo was patterned after a wall paper? The year was 1907 when General Motors founder William Durant visited Paris and got so intrigued by the hotel’s wall paper. It was later in 1913 when he used it while creating an emblem for the Chevrolet line of cars named after race driver Louis Chevrolet.
Auto graphics not only involve the car models but as well as their engines and features. Every brand and model today has a logo as a symbol of its unique personality. However, the latest and more important trend than the logos and emblems are the so-called “down the road graphics.” Car stickers and decals are available in a wide range of colors, styles and designs from stripes to letterings and digitally printed wraps such as those you see on race cars. Generally, men go for the hunting, flame or racing themed graphics while women prefer floral, insect, scenery or animal stickers. Businesses, meanwhile, use letterings, logos and messages on trucks and cars to advertise their products and services in a more economical way. Many use the reflective types as they make the graphics and messages shine during daytime and still very visible even at night.
Most car graphics and letterings use high quality stickers made from self adhesive and easy to apply vinyl. To make these car decals even more durable and resistant to the sun’s ultraviolet rays and any kind of weather, modern techniques are now applied. Many graphics designers now use special films and ink to make the designs last longer when exposed outdoors. So who says auto graphics are just for decoration?
